Key Facts
- 420,000 sq ft of prime retail space
- 262,000 catchment population *
- Almost £1.2b available expenditure within the catchment area *
- 57% of Overgate shoppers fall into the ABC1 category **
- 61% of shoppers visit Overgate weekly or more **
- Annual sales of approximately £101 million
- 13 million visitors per annum
- Higher income per person than the Scottish average
- Over 90% of Scotland’s population live within 90 minutes drive of Dundee
- Dundee is the regular shopping destination of 93% of customers within the catchment **
* (Source: Experian July 2007)
** (Source: ABA Research November 2007)